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ProjectBrand Identity
An open hardcover book displaying colorful illustrated scenes, resting on a textured beige stone table next to another closed burgundy book.

Brand Identity 2022

Associated creatives

Bielke&Yang
Bielke&YangGraphic Design
Bobby Tannam
Bobby TannamType Design

Tags

open bookillustrated bookbook designhardcover bookburgundy bookbook

Description

An open hardcover book featuring vibrant, intricate interior page illustrations sits diagonally on a speckled beige stone table surface. The double-page spread is filled with colorful, stylized figures, urban elements, and miniature scenes set against dark backgrounds. In the upper left lies a matching closed burgundy hardcover book with gold lettering on the cover. The composition is captured from a high-angle perspective with natural lighting accentuating the grainy texture of the stone countertop. This piece forms part of the brand identity project for Nordic Hotels and Resorts, designed by Bielke and Yang with type design by Bobby Tannam.

Style

Horizontal, Commercial, Earthy, Minimalist

Color

Burgundy (50%)
Jet Black (50%)

Background

Stone Texture

Context

Advertising Campaign, Website / Web