Nimble Brand Identity 2015

Description

This flat lay image showcases a branding and packaging system designed by Christopher Doyle and Co. for Nimble. The composition features various rectangular paper swing tags and product labels arranged neatly on a light woodgrain surface. The tags use a clean palette of crisp white and vibrant red, displaying bold sans-serif typography, brand logos, web addresses, and instructional product copy regarding activewear performance features.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Sportswear

Color

Background

Wood Texture

Context

Advertising Campaign