Nimble Brand Identity 2015

Description

Graphic design brand identity project for Nimble featuring the brand name arranged in a distinctive stacked typographic layout. The bold red sans-serif logotype is centered against a flat off-white background, with a horizontal divider line placed below the wordmark. The website address nimbleactivewear.com is printed in smaller red uppercase letters at the bottom of the composition. The design was created by Christopher Doyle and Co. as part of a clean, minimalist brand identity system.

Style

Commercial, Square, Clean, Graphic

Techniques

Typography, Vector

Industries

Sportswear

Color

Background

Solid Colour

Context

Advertising Campaign