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Brand
Nike
ProjectNike x NorBlack NorWhite Campaign
Group of models in colorful patterned apparel arranged symmetrically across the stone steps of an ancient stepwell above water.

Nike Nike x NorBlack NorWhite Campaign 2025

Associated creatives

Bharat Sikka
Bharat SikkaPhotographer
Raphael Hirsch
Raphael HirschFashion Editor/Stylist

Tags

group of modelsmodels posing on stepsmodels on stepwelltie dye activeweartie dye clothingpatterned sportswearcollaborative fashion collection

Description

A wide horizontal campaign shot for the Nike x NorBlack NorWhite collaboration, photographed by Bharat Sikka with styling by Raphael Hirsch. A group of models is arranged in a structured, symmetrical formation across the multi-tiered stone staircases of an ancient stepwell above a calm pool of water. Each model wears activewear featuring distinct tie-dye motifs, graphic color blocks, and fluid silhouettes in shades of cobalt blue, yellow, and white. Direct natural sunlight illuminates the textured sandstone architectural facade and recessed arches.

Style

Editorial, Horizontal, Geometric, Symmetrical

Techniques

Natural light

Industries

Sportswear

Color

Cobalt (40%)
Lemon (20%)

Context

Advertising Campaign