Brand
ProjectJumpman 23

Nike Jumpman 23 2024
Associated creatives
Tags
Description
This commercial fashion editorial for the Nike Jumpman 23 project features two models standing against a warm orange studio backdrop with dramatic shadows. The foreground subject is a woman holding a basketball, wearing a dark graphic t-shirt and matching shorts with white socks and sneakers. Behind her, a second model stands in profile wearing a white and dark athletic jersey set. The lighting is warm and directional, accentuating the athletic apparel and textured details. Adrian Alvarado contributed as makeup artist.