Nice Pies Brand Identity 2023

Description

This image showcases the brand identity and street-level poster installation for Nice Pies, photographed by Marcus Mainz with graphic design by PLUSMINUS Studio. The vibrant exterior wall features repeating orange and cream panels adorned with playful, cartoonish character illustrations and bold typography. In the foreground, several rustic seating arrangements constructed from dark wooden pallets sit on a cobblestone pavement. Natural daylight illuminates the urban scene, highlighting the textures of the weathered wood and the crisp lines of the graphic posters.

Style

Editorial, Horizontal, Clean, Retro

Techniques

Typography, Natural light

Industries

Fast Food

Color

Background

Street

Context

Advertising Campaign, Out of Home (OOH)