New York Distilling Co. Brand Identity 2024

Description

This commercial product presentation showcases Jaywalk Rye whiskey for New York Distilling Co., captured as part of their brand identity project. The primary subject is a tall, multifaceted glass bottle of straight rye whiskey with prominent white and black typographic labelling. Positioned beside the bottle on a weathered, rusted metal architectural ledge is a short, cut-crystal glass containing an amber pour of whiskey. The background presents an urban skyline silhouetted against a warm, gradient sunset sky with soft lighting reflecting off the glass and metal surfaces. Kingsland and Ollie Hooper contributed to the graphic design, 3D execution, and bottle design.

Style

Horizontal, Commercial, Warm, Golden Hour

Techniques

3D render / CGI

Industries

Alcoholic Beverages

Color

Background

Rooftop

Context

E-commerce / Product