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Floating user interface pills displaying Cardio, Strength, Balance, and Lets move over a warm domestic interior with wooden flooring.

Mvmnt Brand Identity 2023

About

This brand identity project for Mvmnt features a digital user interface overlay with rounded selection pills showing categories like Cardio, Strength, Balance, and Lets move. The interface is superimposed over a sunlit domestic interior featuring wooden flooring, a woven basket with a houseplant, and a comfortable seating area in the background. The glowing neon green highlight on the Strength pill creates a focal point against the soft neutral tones. Photography by Olly Burn with graphic design by Nomad.

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Industries

Background

Living Room

Context

Advertising Campaign
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