BrandMvmnt
ProjectBrand Identity

Mvmnt Brand Identity 2023
Associated creatives
Tags
Description
This brand identity project for Mvmnt features a digital user interface overlay with rounded selection pills showing categories like Cardio, Strength, Balance, and Lets move. The interface is superimposed over a sunlit domestic interior featuring wooden flooring, a woven basket with a houseplant, and a comfortable seating area in the background. The glowing neon green highlight on the Strength pill creates a focal point against the soft neutral tones. Photography by Olly Burn with graphic design by Nomad.
Style
Artistic, Vertical, Warm, Clean
Techniques
Typography, UI illustration
Industries
Apps & Digital Platforms
Background
Living Room
Context
Advertising Campaign
