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BrandMoxie Coffee Company
ProjectBrand Identity
Graphic design brand identity presentation featuring blue and peach coffee cup logo marks on a cream background.

Moxie Coffee Company Brand Identity 2022

Associated creatives

The Made Shop
The Made ShopGraphic Design

Tags

brand identitycoffee company logographic designlogo designcoffee logomoxie coffee companyvector logobrand guidelines

Description

This graphic design presentation displays the brand identity for Moxie Coffee Company, created by The Made Shop. The clean composition is divided into sections showcasing various logo variations, abstract blue cup vector shapes, and boxed typography against a solid cream-colored background. Prominent elements include a circular stamp logo reading Moxie Coffee Company alongside linear lockups incorporating Phoenix and Arizona location details. The overall aesthetic is minimal, graphic, and polished, utilizing a striking color palette of deep blue and peach accents.

Style

Horizontal, Commercial, Clean, Minimalist, Graphic

Techniques

Typography, Vector

Industries

Restaurants

Color

Cream (70%)
Cobalt (20%)
Terracotta (10%)

Background

Solid Colour

Context

Advertising Campaign, Website / Web