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BrandMoschino
ProjectSpring 2025 Ad Campaign
Model holding torn printed paper sheets featuring Moschino graphics against a white background

Moschino Spring 2025 Ad Campaign 2025

Associated creatives

Adrian Appiolaza
Adrian AppiolazaMoschino Creative Director
M/M Paris
M/M ParisArt Director
Willy Vanderperre
Willy VanderperrePhotographer
Carol Monteiro
Carol MonteiroModels
Diane Chiu
Diane ChiuModels
Selena Forrest
Selena ForrestModels
Elise Crombez
Elise CrombezModels
Alex Consani
Alex ConsaniModels
Alastair McKimm
Alastair McKimmStylist
Louis Gewhy
Louis GewhyHair
Lynsey Alexander
Lynsey AlexanderMakeup
Dina Raolison
Dina RaolisonManicurist
Julia Lange
Julia LangeCasting Director

Tags

woman holding printed paperwoman holding paperprinted paperwhite t shirtprinted skirtsailor capwoman posing

Description

This image from the Moschino Spring 2025 ad campaign was photographed by Willy Vanderperre with art direction by M/M Paris and styling by Alastair McKimm. A model stands centrally against a clean white backdrop, holding up large sheets of printed paper featuring bold typographic elements and graphic scribbles. Additional printed sheets with Moschino branding are piled on the floor around her feet. The composition captures a dynamic editorial moment with sharp studio lighting and clean color separation.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Jet Black (30%)
Violet (20%)

Background

White Seamless

Context

Advertising Campaign