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Model Xiao Wen Ju seated on a wooden chair wearing a floral dress holding a brown leather handbag for Miu Miu

Miu Miu Miu Miu Leathergoods 2025 Campaign 2025

Associated creatives

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Description

Model Xiao Wen Ju is captured seated on a dark wooden chair in a painterly textured setting for the Miu Miu Leathergoods 2025 campaign, photographed by Steven Meisel. She wears a patterned off-the-shoulder dress adorned with red and white floral motifs, and holds a structured, quilted brown leather handbag across her lap. The composition is styled by Lotta Volkova with art direction by Edward Quarmby, hair by Guido Palau, and makeup by Pat McGrath. The muted purple and cream backdrop exhibits visible brushstroke textures that echo a classical artistic medium, while bold white logotype text is overlaid centrally across the frame.

Style

Editorial, Vertical, Nostalgic

Industries

Luxury Fashion Houses

Color

Caramel (30%)
Crimson (30%)
Pure White (40%)

Background

Illustrated Frame

Context

Advertising Campaign