Summer 2025 Ad Campaign 2025

Description

This product photograph features a sparkling diamond necklace resting diagonally across a warm wooden plank, which is set against a pale marble surface. Direct sunlight casts sharp, distinct shadows from the jewelry onto the wood grain, highlighting the individual diamond settings. The composition employs natural lighting to emphasize the reflective qualities and intricate craftsmanship of the fine jewelry piece. Photographed by Juliette Abitbol with creative direction by Ezra Petronio for the Messika Summer 2025 ad campaign.

Style

Horizontal, Commercial, Warm, Tactile

Techniques

Analogue / film, Natural light

Industries

Jewellery

Color

Background

Wood Texture

Context

Advertising Campaign