Messika Summer 2025 Ad Campaign 2025

Description

This image from the Messika Summer 2025 ad campaign, photographed by Juliette Abitbol with creative direction by Ezra Petronio, features a diamond-encrusted chain bracelet resting across the open pages of a vintage book. Natural sunlight filters through foliage, casting intricate dappled shadows and highlights across the metallic surface of the jewelry and the aged paper. Another pink-covered publication lies partially visible in the foreground. The composition is captured with a warm, editorial aesthetic highlighting tactile textures and bright contrast.

Style

Editorial, Vertical, Warm, Grainy

Techniques

Natural light

Industries

Jewellery

Color

Background

Paper Texture

Context

Advertising Campaign