BrandMentados
ProjectBrand Identity

Mentados Brand Identity 2023
Associated creatives
Tags
Description
Stacked cardboard storage and shipping boxes showcase the brand identity for Mentados. The packaging features bold purple typography and stylized logo elements printed directly onto the natural brown corrugated cardboard surfaces. The composition captures multiple boxes arranged in a stack under directional studio lighting that casts sharp shadows across the sides. Designed as part of the brand identity project by Jesús López and La Tipográfica.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography
Industries
Beverages
Color
Camel (50%)
Violet (50%)
Background
White Seamless
Context
Advertising Campaign