McQueen Sling Bag Fall 2024 Ad Campaign 2024

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This image from the McQueen Sling Bag Fall 2024 ad campaign was captured by photographer Glen Luchford in London. A model stands outdoors against a brutalist architectural backdrop featuring raw concrete pillars and pale walls. The subject wears large dark sunglasses, a black jacket with a leather collar, and carries a burgundy structured leather crossbody sling bag. The composition is vertical with natural outdoor lighting and cool colour grading. Art direction by Christopher Simmonds and styling by Marie Chaix.