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Model in a grey tweed coat with a large black fur collar holding a black handbag outside a pub

McQueen Pre-Fall 2025 Ad Campaign 2025

Associated creatives

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Description

This image from the McQueen Pre-Fall 2025 ad campaign, photographed by Theo Sion with styling by Sarah M Richardson, captures a model standing outside The Coach and Horses in London. The central figure wears a tailored grey tweed coat featuring a prominent black fur collar, complemented by a black handbag with a chain strap. To the left, a man in a plaid suit and hat sits at an outdoor table with a coffee cup. The scene is framed by a traditional red pub exterior, lending a distinct British atmosphere to the composition.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Charcoal (50%)
Jet Black (30%)
Beige (20%)

Background

Café

Context

Advertising Campaign