BrandMCM
ProjectHoliday 2023 Ad Campaign

MCM Holiday 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This clean product photograph features a brown monogram tote bag embellished with multiple small satin ribbon bows in various colors including orange, blue, white, and black. The bag serves as the central hero object against a plain white seamless studio background. Shot by photographer Sarah Blais with art direction by Susie Kim for MCM's Holiday 2023 campaign, the image employs even lighting to highlight the textured leather surface and the contrasting silk accessories. The composition is centered, presenting the handbag straight-on as part of an editorial accessories showcase.
Style
Vertical, Commercial, Clean
Industries
Bags & Accessories
Color
Camel (70%)
Amber (10%)
Sky Blue (10%)
Background
White Seamless
Context
Advertising Campaign



