McDonald's Chicagoland 2023

Description

This commercial video for McDonald's Chicagoland project, produced by ELEMENT, captures crew members in bright yellow uniforms and caps handing out breakfast items and McCafe coffee to commuters in a bustling city square. The live-action footage features various interactions with pedestrians who receive surprise morning meals including Egg McMuffins and coffee. The scene is shot outdoors in daylight with natural lighting, highlighting urban street elements, trees with autumn foliage, and a large decorative McCafe coffee cup prop. The video concludes with promotional shots of breakfast sandwiches and hash browns on a wooden surface.