Brand
ProjectTHE GARMENT SS 25

Massimo Dutti THE GARMENT SS 25 2025
Associated creatives
Tags
Description
This fashion editorial image features a male model leaning against a post on an urban street lined with traditional multi-story buildings. The subject wears dark sunglasses, an unbuttoned white shirt, a tailored khaki blazer, dark pleated trousers, and black loafers. Natural sunlight casts sharp shadows across the pavement, creating a warm and grounded atmosphere. The composition highlights sophisticated menswear styling against a classic European street backdrop. Captured by photographer Lukasz Pukowiec with styling by Dominic Shearer.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Camel (30%)
Jet Black (50%)
Pure White (20%)
Background
Street
Context
Advertising Campaign, Lookbook