Massimo Dutti THE GARMENT SS 25 2025

Description

This fashion campaign image for Massimo Dutti's The Garment SS 25 project features a male model standing outdoors on a paved street. The subject wears a dark pinstripe jacket and matching trousers over a dark button-up shirt, secured with a thin braided belt. Natural sunlight casts sharp diagonal shadows across the textured ground surface behind him. The composition captures the model from a high angle in a vertical portrait orientation, styled by Dominic Shearer and photographed by Lukasz Pukowiec.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Street

Context

Advertising Campaign