Brand
ProjectMother´s day

Massimo Dutti Mother´s day 2025
Associated creatives
Tags
Description
This black and white editorial portrait for Massimo Dutti's Mother's Day campaign features an adult woman and a young child standing side-by-side against a neutral studio backdrop. Both subjects wear coordinated outfits consisting of dark button-down jackets over white t-shirts and light-wash denim jeans. The woman looks down gently toward the child, who leans affectionately against her side. The composition employs soft, even studio lighting that highlights the clean lines of their apparel and the candid nature of their interaction.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film, High-key
Industries
Luxury Fashion Houses
Background
White Seamless
Context
Advertising Campaign, Lookbook
