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BrandMartha's Gardens
ProjectBrand Identity
Product packaging design for Martha's Gardens Medjool Dates featuring a central palm tree illustration and red typography on a blue background

Martha's Gardens Brand Identity 2022

Associated creatives

Jesús López
Jesús LópezGraphic Design
Rafael Fong
Rafael FongIllustration

Tags

product packaging designproduct packagingpackaging designbrand identitymedjool dates packagingmedjool dates

Description

Brand identity packaging design for Martha's Gardens Medjool Dates featuring bold red typography and illustrated graphic elements set against a dark blue background. The central artwork displays a detailed palm tree above a mountain silhouette, flanked by sun motifs and monogram seals. Additional descriptive text throughout the packaging details product origin from Yuma, Arizona, and family-owned heritage. The graphic design was created by Jesús López with illustration by Rafael Fong.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Vector

Industries

CPG / Packaged Food

Color

Navy (70%)
Scarlet (30%)

Background

Black Seamless

Context

E-commerce / Product