BrandMarc Jacobs
ProjectFall 2024 Ad Campaign
Marc Jacobs Fall 2024 Ad Campaign 2024
Associated creatives
Marc JacobsMarc Jacobs Creative Director
Harmony KorinePhotographer
Yulya ShadrinskyVideographer
Cardi BTalent
ClairoTalent
Lil Uzi VertTalent
Alex ConsaniTalent
GabbrietteTalent
Irina ShaykTalent
and Kai CenatTalent
Alastair McKimmStylist
Tokyo Stylez and Holli SmithHair
Erika La’Pearl and Frank BMakeup
Mei KawajiriManicurist
Danielle EmersonCasting Director
Alycia CohenProducers
Jennifer Sagum MossProducers
and Kyle KinnareProducers
Matt JacksonSet Designer
Tags
Description
This portrait for the Marc Jacobs Fall 2024 ad campaign features a blonde model wearing white cat-eye sunglasses and a black leather jacket over a white t-shirt. She holds up a large red leather handbag branded with raised lettering against a rich crimson textured background. The lighting is direct and sharp, highlighting the glossy textures of the jacket and bag. The composition focuses tightly on the subject and accessory, creating a bold commercial statement.
Style
Vertical, Commercial, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Crimson (50%)
Jet Black (50%)
Background
Textured Backdrop
Context
Advertising Campaign