BrandMarc Jacobs
ProjectFall 2024 Ad Campaign
Marc Jacobs Fall 2024 Ad Campaign 2024
Associated creatives
Marc JacobsMarc Jacobs Creative Director
Harmony KorinePhotographer
Yulya ShadrinskyVideographer
Cardi BTalent
ClairoTalent
Lil Uzi VertTalent
Alex ConsaniTalent
GabbrietteTalent
Irina ShaykTalent
and Kai CenatTalent
Alastair McKimmStylist
Tokyo Stylez and Holli SmithHair
Erika La’Pearl and Frank BMakeup
Mei KawajiriManicurist
Danielle EmersonCasting Director
Alycia CohenProducers
Jennifer Sagum MossProducers
and Kyle KinnareProducers
Matt JacksonSet Designer
Tags
Description
This portrait from the Marc Jacobs Fall 2024 ad campaign features internet personality Kai Cenat photographed by Harmony Korine. He stands centered with arms crossed, wearing a white t-shirt, distressed denim jeans, and white sunglasses perched on his head. The lighting is direct and creates soft shadows against a deep red textured backdrop. Bold white typography overlays the center of the frame displaying the brand name. The styling is casual and streetwear-inspired.
Style
Vertical, Commercial, Moody, Clean
Industries
Designer Fashion
Color
Pure White (40%)
Denim (60%)
Background
Textured Backdrop
Context
Advertising Campaign