Mango Into The New 2025

Description

This fashion campaign editorial image for Mango, titled Into The New and photographed by Daniel P. Shea with art direction by Pati Diaz, captures two female models walking outdoors. The foreground model wears a flowing neutral beige trench coat and matching trousers, with motion blur conveying dynamic movement. A second model with blonde hair in a padded jacket follows behind on a stone-paved plaza in front of classical architectural buildings. The composition uses natural daylight and a desaturated, neutral colour palette to create a contemporary editorial mood.

Style

Editorial, Vertical, Desaturated, Earthy

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Civic Building

Context

Advertising Campaign