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Orange A-frame sidewalk sign featuring the Malachela brand identity and a cartoon barrel mascot on a dark street.

Malachela Brand Identity 2023

Associated creatives

Tags

Description

An outdoor A-frame sign with an orange face stands on an asphalt surface outside a building entrance. The sign features bold black typography with the Malachela brand name at the top and text below reading Craft Beer, Cider, Seltzer & Food. A stylized black cartoon character resembling a wooden barrel with simple facial features and arms sits at the center of the poster design. The clear acrylic frame reflects ambient light, casting a subtle shadow on the dark ground. The surrounding architectural elements remain dark and out of focus.

Style

Vertical, Commercial, Clean

Techniques

Typography

Industries

Restaurants

Color

Burnt Orange (70%)
Jet Black (30%)

Background

Street

Context

Advertising Campaign