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  • ·Lululemon Winter 2024 Alanna Archibald by Keith Oshiro
Brand
lululemon
ProjectWinter 2024 Lululemon AUS & NZ
Dancer Alanna Archibald arching backward in cream cargo pants and a draped black jacket against a plain white studio backdrop.

lululemon Winter 2024 Lululemon AUS & NZ 2024

Associated creatives

Keith Oshiro
Keith OshiroPhotographer
Alanna Archibald
Alanna Archibald

Tags

alanna archibaldblack woman dancingblack woman arching backwoman arching backdancer in backbendcream cargo pantswhite cargo pantscargo pantsblack cropped jacketblack jacketwhite ruched topwhite top

Description

Photographer Keith Oshiro captures dancer Alanna Archibald in an athletic backbend pose for the lululemon Winter 2024 AUS and NZ campaign. She wears high-waisted off-white cargo pants with flap pockets, a ruched white top, and a black jacket slipping off her shoulders. Her braided hair falls straight down as she arches with her arms extended in fluid motion. The composition uses soft studio lighting against an unbroken white seamless backdrop.

Style

Vertical, Commercial, Action, Clean, Minimalist

Techniques

Soft Light

Industries

Sportswear

Color

Off-White (50%)
Off-Black (50%)

Background

White Seamless, Residential Building

Context

Advertising Campaign