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  • ·Lululemon Winter 2024 Activewear Campaign by Keith Oshiro
Brand
lululemon
ProjectWinter 2024 Lululemon AUS & NZ
Woman with braided hair posing in a beige puffer vest, teal athletic crop top, and grey sweatpants against a muted studio backdrop.

lululemon Winter 2024 Lululemon AUS & NZ 2024

Associated creatives

Keith Oshiro
Keith OshiroPhotographer
Alanna Archibald
Alanna Archibald

Tags

alanna archibaldblack woman in sportswearblack womanwoman in sportswearbeige puffer vestpuffer vestquilted vestteal crop topcrop topathletic crop topgrey sweatpantssweatpantscornrow braidsbraided hair

Description

A side-profile studio portrait from the Winter 2024 Lululemon campaign photographed by Keith Oshiro. The subject, Alanna Archibald, is styled in a beige quilted puffer vest layered over an asymmetrical teal crop top, grey performance sleeves with white thumbhole cuffs, and light grey heathered sweatpants. Her hair is styled in neat geometric cornrows, complemented by a single silver spherical earring. Soft, even studio lighting illuminates the layered activewear against a minimal, neutral beige background.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries

Sportswear

Color

Beige (40%)
Teal (30%)
Light Grey (30%)

Background

Coloured Seamless

Context

Advertising Campaign