lululemon LULULEMON S/S 25 MENS CASUAL 2025

Description

This commercial campaign image for lululemon features male models wearing casual athletic apparel on a sandy coastal beach during golden hour. A smiling man in his 20s or 30s stands centrally, wearing a light blue textured sweater, dark trousers, and white sneakers, with another person partially visible in the right foreground. The background features ocean waves breaking on the shore and rocky coastal outcrops under a warm sky. The lighting is soft and natural, emphasizing the relaxed and active mood of the scene. Photography by Ricky Alvarez, styled by Adam Winder, featuring model Gun Lee.

Style

Horizontal, Commercial, Warm, Golden Hour

Techniques

Natural light

Industries

Sportswear

Color

Background

Sandy Beach

Context

Advertising Campaign