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Brand
Net-A-Porter
ProjectLululemon
Close-up back view of a woman wearing a dusty mauve cutout sports bra and leggings against a blurred sandy beach backdrop.

Net-A-Porter Lululemon 2025

Associated creatives

Jen Carey
Jen CareyPhotographer
Annie Hertikova
Annie HertikovaFashion Editor/Stylist
Amidat Giwa
Amidat GiwaHair Stylist
Athena Paginton
Athena PagintonMakeup Artist
Diana Li
Diana LiModel
Mila van der Horst
Mila van der HorstModel

Tags

lululemon sports bramauve sports brasports brastrappy sports bracross back sports bramauve leggingslululemon activewearactivewear set

Description

A close-up back view captures a model wearing a dusty mauve Lululemon performance set, featuring a sports bra with twisted crossover straps and cutout detailing paired with high-waisted leggings. The subject is posed with one arm lifted against an overcast, soft-focus sandy beach horizon. Diffused natural daylight highlights the smooth matte texture of the technical activewear and the clean lines of the garment construction.

Style

Editorial, Vertical, Pastel, Clean

Techniques

Natural light

Industries

Sportswear

Color

Mauve (90%)

Background

Sandy Beach

Context

Advertising Campaign