BrandLouis Vuitton
ProjectSpring 2024 Digital Campaign

Louis Vuitton Spring 2024 Digital Campaign 2024
Associated creatives
Tags
Description
LeBron James appears in the Louis Vuitton Spring 2024 digital campaign, captured outdoors on a city sidewalk next to a building exterior. He wears a tailored black double-breasted suit with a white shirt and dark tie, accessorized with a gold brooch and a delicate pearl chain hanging from the waistband. Over his shoulder, he holds a vibrant red monogram leather duffel bag. The large white Louis Vuitton brand overlay stretches horizontally across the middle of the frame. Natural daylight illuminates the scene, highlighting the textures of the tailored apparel and leather accessories.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (60%)
Cherry (30%)
Pure White (10%)
Background
Street
Context
Advertising Campaign
