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LeBron James wearing a black suit and holding a red monogram duffel bag on a city street for Louis Vuitton

Louis Vuitton Spring 2024 Digital Campaign 2024

About

LeBron James appears in the Louis Vuitton Spring 2024 digital campaign, captured outdoors on a city sidewalk next to a building exterior. He wears a tailored black double-breasted suit with a white shirt and dark tie, accessorized with a gold brooch and a delicate pearl chain hanging from the waistband. Over his shoulder, he holds a vibrant red monogram leather duffel bag. The large white Louis Vuitton brand overlay stretches horizontally across the middle of the frame. Natural daylight illuminates the scene, highlighting the textures of the tailored apparel and leather accessories.

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Street

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Advertising Campaign