BrandLouis Vuitton
ProjectSpring 2024 Digital Campaign

Louis Vuitton Spring 2024 Digital Campaign 2024
Associated creatives
Tags
Description
LeBron James is featured in the Louis Vuitton Spring 2024 digital campaign, posing confidently outdoors on a city street. He is seated on the hood of a classic red car, wearing a matching brown knit cardigan and trousers adorned with subtle monogram motifs, paired with patterned loafers. A large monogram travel bag rests prominently on the vehicle behind him. The urban background features traditional brick buildings and street architecture under natural daylight. Large white typographic branding overlaid across the frame identifies the fashion house.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Chocolate (70%)
Pure White (30%)
Background
Street
Context
Advertising Campaign
