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  • ·Loro Piana Fall 2024 Evening Ad Campaign Editorial
BrandLoro Piana
ProjectFall 2024 Evening Ad Campaign
Model lying on a daybed wearing a dark dress and pillbox hat in a sunlit interior space

Loro Piana Fall 2024 Evening Ad Campaign 2024

Associated creatives

MA+Group
MA+GroupAgency
Thomas Person – MA+creative
Thomas Person – MA+creativeCreative Director
Annemarieke Van Drimmelen – Ma+talent
Annemarieke Van Drimmelen – Ma+talentPhotographer 
360pm/ MA+group
360pm/ MA+groupProduction

Tags

model lying on daybedmodel lying on bedwoman resting on daybedwoman in dark dressdark dresspillbox hatdaybed

Description

This image from the Fall 2024 Evening Ad Campaign by Loro Piana features a model resting on an upholstered daybed in a sunlit interior space. The model wears a dark dress and a pillbox hat while reclining against a bolster pillow. Sunlight streams through a window, casting rectangular highlights across the wall and creating soft shadows throughout the room. The composition is framed by architectural elements including dark marble doorframes. The styling and moody lighting reflect an editorial aesthetic captured by photographer Annemarieke Van Drimmelen with creative direction by Thomas Person.

Style

Editorial, Horizontal, Moody, Raw

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Off-Black (60%)
Charcoal (40%)

Background

Hotel Room

Context

Advertising Campaign