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  • ·Loewe S/S 25 Floral Dress Campaign Editorial by Sam Khoury
Brand
Loewe
ProjectLoewe S/S 25 Collateral Campaign
Model wearing a floral print maxi dress and sunglasses leaning against a weathered stone wall beneath green foliage.

Loewe Loewe S/S 25 Collateral Campaign 2025

Associated creatives

Jonathan Anderson
Jonathan AndersonDesigner
Sam Khoury
Sam KhouryPhotographer
Bianca Raggi
Bianca RaggiFashion Editor/Stylist
Bodine Van Galen
Bodine Van GalenModel
Kate Moore
Kate MooreModel
Luoyi
LuoyiModel

Tags

woman wearing floral dresswoman in floral dressfloral dressdresssunglasseswoman wearing sunglasses

Description

This portrait from the Loewe S/S 25 collateral campaign was photographed by Sam Khoury with fashion styling by Bianca Raggi and designer Jonathan Anderson. A model stands outdoors, leaning against a textured grey stone wall beneath a canopy of dense green foliage. She wears a sleeveless maxi dress featuring an all-over dark floral pattern paired with casual footwear and dark sunglasses. The composition is captured vertically in natural light with a candid, observational tone.

Style

Editorial, Vertical, Earthy, Grainy

Techniques

Natural light

Industries

Luxury Fashion Houses

Background

Residential Building

Context

Advertising Campaign