Loewe Spring 2026 Ad Campaign 2026

Description

This portrait from the Loewe Spring 2026 ad campaign was photographed by Talia Chetrit, with creative direction by Jack McCollough and Lazaro Hernandez and styling by Jodie Barnes. The image features a model with wet, slicked-down hair clinging to the face, wearing a bright red sleeveless top and patterned striped shorts. Water droplets are visible on the subject's face and hair, creating an intense, immediate atmosphere. The framing is tight and confrontational, shot against a stark, solid black background. The striking composition highlights bold primary colours and sharp contrasts, complemented by makeup by Fara Homidi and hair styling by Holli Smith.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Black Seamless

Context

Advertising Campaign