Brand
ProjectLancome Genifique

Lancôme Lancome Genifique 2024
Associated creatives
Tags
Description
This commercial product campaign image for Lancôme features the Genifique Ultimate serum bottle and Genifique Yeux eye cream jar arranged diagonally against a sleek dark blue gradient background. Dramatic studio lighting highlights the polished metallic caps and reflective glass surfaces of the skincare products. The composition is clean and precise, emphasizing the luxury branding and tactile quality of the packaging. Tais Sirote photographed the project with professional art direction to showcase the skincare line. The cool blue tones and sharp highlights create a sophisticated and modern aesthetic.
Style
Vertical, Commercial, Clean, Glossy
Techniques
Low-key / chiaroscuro
Industries
Skincare
Color
Jet Black (50%)
Silver (metallic) (50%)
Background
Gradient
Context
Advertising Campaign
