Masato Riesser, Director, Paris

Description

This portrait features actress Zendaya in the foreground, styled with braided hair and wearing a beige one-shoulder top against a warm neutral background. Prominent white serif typography reading LANCOME PARIS is overlaid across the composition. In the softly focused background, two individuals stand closely together, with one person resting a hand on the other's shoulder. The lighting is soft and diffuse, creating smooth skin tones and subtle highlights. The overall aesthetic is clean and commercial, reflecting a high-end beauty brand campaign directed and filmed by Masato Riesser.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Soft Light

Industries

Cosmetics

Color

Background

White Seamless

Context

Advertising Campaign