Lacoste Lacoste F/W 24 2024

Description

Two models stride across a sunlit city crosswalk for the Lacoste Fall/Winter 24 campaign, captured in a dynamic outdoor setting. The lead model wears a textured green quilted jacket paired with a dark green pleated skirt, patterned socks, and white athletic sneakers. Beside her, a second model wears a brown shirt and trousers with matching green socks and white sneakers. The composition focuses on their lower halves in mid-stride against a street backdrop with trees and urban infrastructure. Natural daylight casts sharp shadows on the pavement, highlighting the textures of the apparel and footwear.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Street

Context

Advertising Campaign