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Brand
Kenzo
ProjectKENZO BOKE 2.0
Model wearing a black bucket hat with white logo and a dark quilted jacket against a soft light gradient backdrop.

Kenzo KENZO BOKE 2.0 2024

Associated creatives

Antoine Harinthe
Antoine HarinthePhotographer
Patrick Welde
Patrick WeldeFashion Editor/Stylist
Alexander Soltermann
Alexander SoltermannHair Stylist
Mayumi Oda
Mayumi OdaMakeup Artist

Tags

woman wearing black bucket hatblack bucket hatbucket hatwoman in dark quilted jacketdark quilted jacketquilted jacket

Description

This fashion campaign image for Kenzo Boke 2.0 features a model captured from the chest up against a pale, softly lit gradient background. The subject wears a black bucket hat bearing a distinctive white flower logo and the brand text below it. A matching dark quilted jacket with subtle tonal floral patterns and a small embroidered flower patch completes the look. The lighting casts a soft shadow across the upper face while illuminating the shoulders and apparel. Antoine Harinthe photographed the campaign, styled by Patrick Welde.

Style

Vertical, Commercial, Desaturated

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Jet Black (90%)
Pure White (10%)

Background

Gradient

Context

Advertising Campaign