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Person holding a bright red textured carry box with bold typography for Ké Gusto gelato

Ké Gusto Brand Identity 2024

Associated creatives

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Description

This image for the Brand Identity project for Ké Gusto features a person holding a vibrant red textured cardboard carry box by its built-in handle. Two paper cups with printed text are nestled in the carrier below. The bold typographic logo for Ké Gusto is prominently displayed across the front of the red carrier in light cream lettering. The subject wears dark trousers and a statement ring on their finger. The scene is shot outdoors in daylight with natural light casting sharp shadows.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries

CPG / Packaged Food

Color

Crimson (60%)
Jet Black (40%)

Background

Street

Context

Advertising Campaign