BrandKé Gusto
ProjectBrand Identity

Ké Gusto Brand Identity 2024
Associated creatives
Tags
Description
This photograph captures a vibrant red rectangular lightbox sign suspended from a dark ceiling, featuring prominent white typography that spells out KE GUSTO. Additional small white text is visible on the corners of the sign, noting traditional Sicilian gelato and social media details. The sign glows brightly against a dark, moody interior background with scattered ambient lighting fixtures below. The composition uses a low angle to emphasize the hanging architectural element.
Style
Horizontal, Commercial, Moody, Matte
Techniques
Low-key / chiaroscuro
Industries
Restaurants
Color
Scarlet (90%)
Context
Advertising Campaign