Brand
ProjectKarl Lagerfeld Fall 2025

Karl Lagerfeld Karl Lagerfeld Fall 2025 2025
Associated creatives
Tags
Description
A monochrome fashion campaign photograph for Karl Lagerfeld Fall 2025 shot by Chris Colls. A female model sits dynamically on an angular black platform against an even grey seamless studio background. She wears a black zip-up tracksuit detailed with white side stripes and Karl Lagerfeld Paris branding, paired with low-profile black sneakers featuring thick white outsoles. Crisp studio lighting sculpts the subject with high tonal contrast, complemented by bold typography placed across the negative space.
Style
Horizontal, Commercial, Monochrome, Clean
Techniques
Soft Light
Industries
Designer Fashion
Color
Jet Black (70%)
Pure White (30%)
Background
Grey Seamless, Sports Venue
Context
Advertising Campaign



