Junction Brand Identity 2023

Description

This image presents a brand identity project for Junction created by Sons & Daughters ID, featuring a hardcover book enclosed in a clear plastic zipper bag. The book cover displays the Junction logo alongside text reading Help energy transition move forward and an illustration of a climber on a rocky slope. The object rests flat on a textured brown paper surface, illuminated by hard diagonal sunlight creating sharp shadow lines across the composition. The overall aesthetic is clean and minimal, emphasizing the graphic design and packaging details.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Hard Light

Industries

Enterprise & B2B Software

Color

Background

Wood Texture

Context

Advertising Campaign, Brand Film / Corporate Video