BrandJoyce Shi
ProjectBrand Identity

Joyce Shi Brand Identity 2024
Associated creatives
Tags
Description
Graphic design publication and brand identity project by Joyce Shi featuring two printed booklets displayed against a solid black background. The cover features bold black geometric shapes, dollar sign motifs, and typographic elements in grey. The rear book displays dense explanatory text across its white surface. The composition uses high contrast and clean lines characteristic of contemporary graphic design branding work.
Style
Horizontal, Commercial, Graphic
Techniques
Typography
Color
Pure White (50%)
Jet Black (30%)
Light Grey (20%)
Background
Black Seamless
Context
Editorial