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Man standing beside a classic car holding a duffel bag with a woman seated on the trunk against a coastal background

Joop Joop! Spring/Summer 2026 Campaign 2026

About

This image for the Joop Spring/Summer 2026 campaign features a man and a woman posed outdoors by a vintage dark convertible car with the ocean visible in the background. The man stands in the foreground wearing a tailored suit jacket and holding a large brown leather duffel bag. The woman is seated gracefully on the rear trunk of the convertible wearing a matching two-piece ensemble. The scene is captured in bright natural daylight with a warm, sun-drenched coastal color palette. Photographed by Andreas Ortner with styling by Lynn Schmidt.

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Background

Sandy Beach

Context

Advertising Campaign