BrandJoby Aviation
ProjectBrand Identity

Joby Aviation Brand Identity 2026
Associated creatives
Tags
Description
A technical line drawing graphic displays a direct drive motor centered against an off-white background. Bold typography at the top reads Direct Drive Motor alongside a smaller label indicating Performance. Detailed specification lines and text are positioned at the bottom, detailing power source, speed, max weight, service ceiling, charge time, and tooling. The composition uses clean vector lines and a minimalist layout characteristic of engineering and product branding design.
Style
Vertical, Commercial, Minimalist
Techniques
Vector
Industries
Electric / EV
Color
Cream (80%)
Jet Black (20%)
Background
Solid Colour
Context
Advertising Campaign
