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ProjectGifting
Model wearing a black and white striped dress pushes a giant Jo Malone gift box out of a red double-decker bus on a city street.

Jo Malone Gifting 2025

Associated creatives

Tags

Description

This commercial editorial image for the Jo Malone Gifting project was photographed by Samuel Bradley, with fashion styling by Gerry O'Kane. A model wearing a strapless black and white striped dress, white gloves, and heels playfully pushes an oversized cream and black branded gift box out of the doorway of a bright red double-decker bus. The outdoor scene is set on a London street featuring classical architecture and a traditional black lamppost in the background. Hair styling by Mari Ohashi and makeup by Rebecca Wordingham complement the polished look. The image captures a whimsical, high-fashion narrative with crisp daylight and clean shadows.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Fragrance

Color

Pure White (50%)
Jet Black (30%)
Crimson (20%)

Background

Street

Context

Advertising Campaign