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Model in a grey shirt holding a dark handbag against a wall with strong diagonal sunlight.

Jil Sander Spring 2024 Ad Campaign 2024

About

This portrait from the Jil Sander Spring 2024 ad campaign features a male model styled in a grey shirt and matching trousers, holding a dark leather handbag. The composition is structured by a sharp diagonal streak of sunlight cutting across a dark, textured wall behind the subject. Photographed by Jack Davison with creative direction by Lucie and Luke Meier, the image reflects minimalist aesthetics with high-contrast natural lighting. Hair was styled by Mari Ohashi and makeup by Niamh Quinn, with casting by Julia Lange Casting on location in Tenerife, Canary Islands.

Brand

Jil Sander

Project

Jil Sander Spring 2024 Ad Campaign 2024

Keywords

man in grey shirtgrey shirtmanblack handbaghandbagleather handbag

Credits

Lucie and Luke Meier
Jil Sander Creative Directors
Heiko Keinath
Art Director
Jack Davison
Photographer
Julia Nobis and Yuto Ebihara
Models
Mari Ohashi
Hair

Styles

EditorialVerticalCleanMatte

Techniques

Analogue / filmNatural light

Industries

Designer Fashion

Background

Concrete Texture

Context

Advertising Campaign
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