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Grey plastic storage crate with a label reading Set: I.T.T. Cables & Adapters against a white background

IT TAKES TIME Brand Identity 2025

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Description

This image showcases a grey plastic storage crate centered against a clean white background as part of the Brand Identity project for IT TAKES TIME. A white rectangular label is affixed to the front of the crate, featuring handwritten-style typography that reads Set: I.T.T. Cables & Adapters alongside a distinctive abstract logo mark. Below this label, a vibrant orange strip runs horizontally across the base, displaying contact details, location text, and repeated graphic icons. The composition is straight-on and evenly lit, highlighting the functional object's industrial texture and branding elements. Graphic design by Moritz Kreul.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Charcoal (90%)
Burnt Orange (10%)

Background

White Seamless

Context

Advertising Campaign, E-commerce / Product