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Instacart Super Bowl Trick Daddy 'Take it to Da House' 2026

About

This dynamic video commercial created for Instacart's Super Bowl campaign titled Take It To Da House features a whimsical gathering of animals. A capuchin monkey wearing a diaper and holding a rattle stands in a grassy park overlooking a distant city skyline, accompanied by a pug and a large pack of dachshunds dressed in hot dog costumes. The action moves across grassy fields and city streets, incorporating stylized CGI characters and energetic motion. Bright natural sunlight illuminates the outdoor scenes, creating a vibrant and playful atmosphere throughout the commercial sequence.

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TVC / TV Commercial